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(CASE STUDY · 2025)

Poonam’sStudio : Website Design & Development, WhatsApp Booking Flow case study

In November 2025 I designed and built a website for Poonam’s Studio, a bridal makeup and beauty studio in Dalanwala, Dehradun. With its packages, prices and a one-tap WhatsApp booking form online, the studio saw 40% more customers once bookings started coming through the website.

(Client)
Poonam’s Studio Beauty & Makeover
(Industry)
Beauty salon & bridal makeup studio
(Location)
Dalanwala, Dehradun, India
(Year)
2025
(Services)
Website Design & Development, WhatsApp Booking Flow
Poonam’s Studio in 13 seconds: the brief, the build and the result.
(RESULTS)

40% more customers for a neighbourhood bridal studio, from one booking website

+40%
More customers

After the studio started taking bookings through the website.

4.5★
Google rating, on the page

Verified Google reviews sit right next to the booking form to build trust.

3
Bridal packages online

HD, Airbrush and Signature, with prices from ₹15,000, so brides arrive already decided.

1 tap
WhatsApp booking

The booking form opens a pre-filled WhatsApp message to the studio.

01.

Overview

Poonam’s Studio Beauty & Makeover is a female-only bridal and beauty studio in Dalanwala, Dehradun, led by Poonam Kumari, a makeup artist and Airblack-certified educator with more than 25 years of experience. It offers bridal makeovers, hair styling, skincare, nails and makeup training.

The studio needed more customers, and a way for new clients to discover it and book online.

02.

The challenge

The studio’s skill was obvious to anyone who walked in, but a bride searching online had no easy way to see the work, understand the packages or check prices, and no simple way to book.

Whatever was built had to cost the studio nothing to run and fit how it already worked: bookings by phone and WhatsApp, not a new system to learn.

03.

The approach

I put everything a bride or client needs to decide on one page: Poonam’s experience and credentials, three clearly priced bridal packages, a full menu of hair, skincare and nail services with starting prices, and real Google reviews.

Booking goes through the channel the studio already lives on. The form asks for name, phone, service, preferred date and time slot, then opens WhatsApp with the message already written, so the studio receives a complete booking request in a single tap. The site is static and hosted for free.

04.

What I built

  • Transparent bridal packages

    HD (₹15,000), Airbrush (₹20,000) and Artist Signature (₹25,000), each with exactly what is included.

  • Full service & price menu

    Hair styling, pre-bridal skincare, nails and draping with starting prices, plus the premium brands used.

  • WhatsApp booking form

    Service, date and time slot are pre-filled into a WhatsApp message to the studio: no app, no login, no fees.

  • Trust built in

    Poonam Kumari’s 25+ years and Airblack certification, verified Google reviews and the Instagram transformation feed.

  • Local details

    Address, studio hours, payment modes and a Google Maps link, with call and WhatsApp buttons always in the header.

  • Zero running cost

    A fast static site on free hosting, so the studio pays nothing to keep it online.

05.

The outcome

Once bookings started coming through the website, the studio saw 40% more customers.

It is a small site, but it changed how new clients find and book the studio, and it costs the business nothing to keep running.

Poonam’s Studio homepage hero: "Where Tradition Meets Luxury Artistry." with a bridal makeover photo and booking buttons
poonamsstudio.netlify.app: the live site.
Luxury Bridal Packages section showing HD, Airbrush and Artist Signature bridal makeup with prices
Three bridal packages with clear prices, so brides can choose before they call.
Book Your Studio Service form with service, date and time slot fields and a Confirm Booking via WhatsApp button
The booking form sends a complete, pre-written request straight to the studio’s WhatsApp.
(FAQ)

Questions about this project

What did you build for Poonam’s Studio?

A booking website for the Dehradun bridal and beauty studio, with priced bridal packages, a full service menu, reviews and a booking form that sends requests straight to WhatsApp. The studio saw 40% more customers once bookings came through the site.

How can a small salon get more bookings from a website?

Show prices and packages clearly, prove the work with real reviews and photos, and make booking one step on a channel the salon already uses, such as WhatsApp. Remove every reason to leave the page before booking.

Can a booking website work without paid software?

Yes. Poonam’s Studio runs on a static site with free hosting, and its booking form opens a pre-filled WhatsApp message instead of using a paid booking system.

Can you build a booking website for my salon or local business?

Yes. I build fast, mobile-first websites for local businesses with booking, local SEO and Google visibility built in. Tell me about your business on the contact page.

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